Apteco FastStats®: Marketing Analysis & Automation Software
Due to the international Apteco sales partner network, today more than 500 FastStats® installations are running on the computers of over 4,000 users worldwide, 500 of which are campaign managers, spread over 100 systems. Apteco customers include Apollo, Louis, Brax, Fitness First, Canon, LEW, gebrüder götz, RTL interactive , REWAG, derticketservice, Lengermann + Trieschmann, DER Touristik, , Bayrisches Münzkontor, Travian Games, Weltbild and Netcologne as well as numerous other European, North American and Australian companies. Apteco FastStats®: Marketing Analysis & Automation Software – The owner-managed company Apteco develops software for the analysis of marketing data and the automation of campaigns. Apteco’s FastStats® software provides marketers with additional knowledge from their data. The portfolio includes marketing solutions for customer segmentation, data mining, predictive models, customer profiling, multichannel campaign management and reporting capabilities.
ANALYSIS
Data exploration, analysis and visualization – Apteco FastStats is the analytical heart and the key to comprehensive insights about your customers.
35 Years of experience in marketing
CAMPAIGNS
Powerful campaign automation – Transform insights gathered into easy-to-create, fully automated, cross-channel campaigns.
Marketing users worldwide work with FastStats Marketing Software®
DASHBOARDS
Online access to data, insights and campaigns – Apteco Orbit is an online platform that allows you to share interactive dashboards, campaign results and data storyboards.
With FastStats PeopleStage campaign management software, you get a marketing team-tailored, user-friendly and intuitive campaign management tool that makes it easy to plan and automate multichannel campaigns.
DataLab about its partnership with Apteco
We have been cooperating with the British software provider Apteco since September 2016 in the fields of customer data analysis and campaign management. When selecting a suitable tool, a high level of interface availability and analytical flexibility were decisive factors for us.
Our customers profit above all from the simple and fast implementation into their existing IT landscapes and the particularly intuitive user interface.
Tableau Software – Business Intelligence and Analytics
Impress with intuitive business analytics that drives the exploration of your data, revealing everyday opportunities and aha moments alike.
Tableau helps people turn data into actionable insights. Explore your data with limitless visual analytics. Create dashboards and perform ad-hoc analysis with just a few clicks. Share your work and make an impact on your business. From global enterprises to startups and small businesses, people everywhere use Tableau to see and understand their data.
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Learning Resources
DataLab about its Tableau partnership
With our Tableau partnership and as a Tableau reseller, we offer our clients access to one of today´s most innovative technologies. Tableau allows companies to leverage the value of their data across the entire organization using visual data analysis and advanced analytics as self-service analytics. At DataLab, for example, we leverage the ability to integrate the R statistical programming language with Tableau to visualize the results of predictive models, making them accessible to business users. The seamless integration of almost any data source, the depth and breadth of functionality for enterprise-wide deployment (in terms of governance, security, and automation) makes the Tableau platform the preferred development environment for our analytical solutions. It allows these results to be made available to a wider audience on a regular basis. (such as the Campaign Intelligence Tool).
Digital Innovation Hub Düsseldorf/Rheinland: A focal point for digitalization
“The digihub Düsseldorf/Rheinland is a matchmaker for SMEs, startups, universities and corporations to allow the development of new digital business models, products and solutions.” Learn More
“The digihub supports the existing startup culture and strengthens the entrepreneurial mindset and spin-offs from corporations, SMEs and universities. Startups and founders are supported through consulting and contacts in the digihub network as well as financially within the Ignition program. The digihub supports an innovative mindset and the approach of taking unconventional paths – because: Innovation starts in the mind!” Learn More
